The Sign Association of Canada is thrilled to announce a bold evolution of its annual event. In 2025, Sign Experience Canada will debut as a dynamic two-day, conference-style gathering, departing from the traditional trade show format. This immersive event will spotlight four key pillars: Business, Education, Networking, and Fun. Adding to the excitement, the 2025 edition will celebrate the Sign Association of Canada’s 70th anniversary.
“The industry’s needs are evolving, and we’re adapting to meet those needs.This change reflects extensive in-person interviews with key exhibitors, comprehensive membership surveys, and analysis of multi-year attendance data and trends. Our goal is to create an event that fosters meaningful connections and drives growth through targeted education, networking, and memorable experiences.”
– Robert Ascenzi Jr.
President of the Sign Association of Canada
Scheduled for October 2-3, 2025, at the Marriott on the Falls in Niagara Falls, this reimagined event offers a fresh way for attendees and supplier members to connect. It features engaging workshops, product showcases, and unforgettable destination experiences.
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- Networking Opportunities: Forge connections with top industry leaders through exclusive events like the annual Awards Gala and morning C-Suite coffee chats.
- Education: Stay ahead of industry trends with seminars and workshops designed to spark innovation and drive business growth.
- Business Opportunities: Supplier members can showcase their offerings through focused tabletop exhibits, fostering meaningful connections with potential clients.
- Fun Experiences: Enjoy local tours and activities, blending professional development with entertainment for a truly memorable experience.
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Stay tuned for more details, which will be available soon at: