Introducing Sign Experience Canada: A New Chapter for the Canadian Sign Industry
The Sign Association of Canada is thrilled to announce an exciting evolution in its annual event: Sign Experience Canada. This two-day conference-style gathering is set to replace the traditional trade show format with a new experience focused on deeper engagement and real-time opportunities for both supplier members and attendees. As we celebrate the 70th anniversary of the Sign Association of Canada in 2025, this event will mark a significant moment in our history, underscoring our commitment to innovation, growth and sustainable standards for our industry.
Taking place on October 2-3, at Marriott on the Falls (Niagara Falls, ON), Sign Experience Canada will feature interactive workshops, product showcases, and immersive networking opportunities to help attendees build stronger connections and grow their businesses.
Why the change?
“The industry’s needs are evolving, and we’re adapting to meet those needs,” said Robert Ascenzi Jr., President of the Sign Association of Canada. “This change reflects extensive in-person interviews with key exhibitors, comprehensive membership surveys, and analysis of multi-year attendance data and trends. Our goal is to create an event that fosters meaningful connections and drives growth through targeted education, networking, and memorable experiences.”
What to Expect:
- Education: Learn from the best with our dynamic line-up of seminars and workshops on key industry topics.
- Business Opportunities: Tabletop exhibits offer an intimate setting for building business relationships, showcasing your company, and generating leads.
- Networking Opportunities: Whether you’re mingling at the Awards Gala or meeting new faces over morning coffee, this event will be packed with ways to connect.
- Fun Experiences: From the golf tournament to tours to local attractions, we’re incorporating plenty of fun into the agenda.
Our team is hard at work bringing Sign Experience Canada to life. Stay tuned for more details, which will be available soon at: signexperience.ca.
Questions? Please do not hesitate to reach out to Karin Eaton at [email protected]; SAC Vice President Erik Houde; or Sign Experience Canada Chair Susan Svotelis.